Millennials view the business world differently than other generations. They prefer to work for (and with) companies that have a social conscience. An article from USA TODAY drives home that point.
Want to impress a young person? Prove your company is interested in giving back and making the community a better place. Sure, first-time homebuyers in Virginia Beach, Norfolk and Chesapeake, want a company that makes the homebuying process a breeze. But they also need to know you care about more than making money.
Make sure you share community efforts on your website, social media and even in conversations with young adult homebuyers. Your passion for a cause will go a long way.
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